COLOR WOW

I have wavy hair which, if I left 'natural ' looks frizzy and quiet frankly a mess so I wear it up or straighten it. I have decided to start embracing my natural hair and brought this to tame my thick frizzy mop... it did more than that, it defined some curls and made my hair look amazing!My only criticism is the bottle, it's horrible, the shape of it makes it's so awkward to use, especially if your hands are wet, I've no idea why no one else mentions this so it may well be a me problem!

Love this stuff. After years of having long hair and straightening it, I decided to go short. My hair is naturally curly but it needed to be retrained. This product really helped. Spray into wet hair and style. Your hair will dry to how you styled it and hold all day. It will brush out though so, much like a perm, you have to wet your hair and restyle it again the following day. I do think it is a bit expensive because if you were to use it everyday the bottle would not last a month. Having said that though, I will definitely buy this product again and I do recommend it...

I will when I feel strongly enough and I love this product. My reading of reviews prior to purchase were very mixed so wasn’t sure how the product would work for me. I’ve got 2A/2B fine waves and can’t really find any product that holds the wave ALL day but this product did quite well. However, the great result was getting that almost all day wave with one product (only) and without the firm cast expected from more traditional methods. It does slightly cast initially (at least mine did) but once dry a super light shake (no oil needed) cleared that and left me with hair that feels SO SOFT!! It feels like super soft well conditioned hair, not straw-like at all. Feels amazing! And it looked like well conditioned hair not frizzy at all. Has a slight smell when spraying it on which I didn’t love, but couldn’t smell anything once applied. While this won’t give me spiral curls anytime soon it gave me great looking waves that feel amazing. Literally replacing everything I’ve been using with this product from now on. I also didn’t find it sticky at all. Not sure when (what step) people might feel differently but I sprayed on wet hair, brushed through and used a microfibre towel then left to air dry. Easy, simple and great looking waves that feel so nice! Day 2 I sprayed with water, combed through, added a little more product then scrunched with my microfibre towel and again very happy with the (air dried) result. I also tried it with blow drying and was also happy with the result. Didn’t see any difference between drying naturally (air) or with a dryer in terms of frizz, condition, feel or wave.

Would not purchase again. I have thick curly/frizzy hair. Left a coating on hair not did not make smoother. Daughter has similar hair to mine - same disappointing result. Expensive and a waste - for the bin.

I like Wow stuff so I thought I try this for curly hair, I put it on after I washed my hair and blended into my hair by crushing into my curls. It left it a bit dry after blowing drying. Next time will let it dry natural.

Unfortunately did nothing for my hair. Did nothing to help define my curls or deal with the frizz.It is light weight, but not right for me. My hair is fine but there is lots of it.

Did exactly what it said it would, put it on my daughters hair before I went to work , came home and her hair was gorgeous, lovely shine with defined curls,The picture doesnt really do it any justice as to how nice it looks, will most definitely buy this again, :-)

I had high hopes for this product after seeing all the hype online but as a 50 year old my hair is dryer than it used to be, naturally curly now and I thought this would help but it really did nothing for me. It didn't have any hold on my curls and left my hair frizzy really. The bottle is also designed by someone with much bigger hands and once they are remotely wet from using the product it is really difficult to use.Don't believe the Hype!